Blog

Long-form writing on custom AI, software development, and the tools we build for local businesses — what they actually cost, how they're built, and what we've learned shipping them.

[60 entries · newest first]

[Featured]

How AI Decides Who to Recommend

When a customer asks ChatGPT who to hire, the answer isn't an ad and it isn't keywords. It's whether the model can find you, understand you, and trust you enough to say your name. Here's what that machine actually reads — and how to give it something worth quoting.

Blog

How AI Decides Who to Recommend

The Missed Call Is the Most Expensive Thing in Your Clinic

Your Intake Form Might Be a HIPAA Problem

What "Production-Ready" Means When We Say It

Chasing a Perfect Lighthouse Score on a Real Business Site

What a Rural Water Utility Actually Needs From Its Website

An RV Park Asked for a Logo. What They Needed Was a Booking Path.

I Gave My AI Idle Time and It Started Drafting Revenue

The Reflective Layer: Four Minds in a Markdown File

The Gate Every Money Decision Has to Pass

The Day My AI Started Fixing Itself

My AI Safety Tool Publishes Its Own Failures Every Time It Runs

I Taught My AI to Never Raise a Loyal Client's Price

Safety Is Not Ethics — and Confusing Them Is How AI Hurts People

I Built an AI Safety Tool That Blocks Nothing. On Purpose.

The Glass Box: Building AI You Can Actually Watch Think

AI for Law Firms: Start With Intake, Not a Robot Lawyer

Buy the Asset, Not the Subscription

I Built a GUI So I'd Never SSH Into a GPU Again

I Built the Marketplace for a Truck, Not a Desk

Measure Twice, Deploy Once

The Billable Hour Meets the Language Model

What I'd Tell a Contractor Before They Buy Software

I Built a Construction Company a Brain

I'm Not Building a Model. I'm Building a System That Grows One.

I Gave My Computer a Photographic Memory. Now You Can Run It Too.

Estimating Is the Hardest Math on a Job Site. So I'm Teaching It to a Machine.

I Wired My AI's Eyes Into Its Brain. It Watched Me Do It.

I Fixed a Security Hole by Deleting 88 Lines of Code

The Four Questions I Run Every AI Feature Through

I Don't Ask If My AI Is Conscious. I Ask What Its Φ Is.

The Format Where a Model Can't Emit an Invalid Call

I Shipped a Screen-Memory Engine. Then I Found Out My Own Copy Was Blind.

Your Business Doesn't Need ChatGPT. It Needs Its Own Model.

I Don't Call an AI API. I Own the Model.

What It's Actually Like to Build a Second Brain

Building Minds Should Scare You a Little

Formal Verification for a Team of One

Give Your AI a Memory: A 30-Minute Build

Giving an AI Eyes

Renting 128GB of VRAM to Make Pixel Art

I Run My Codebase Like a Job Site

Why I Run Four AIs at Once

The Brain: Anatomy of an AI That Remembers Me

The Chinese Room Has a Door

How I Think in a Box of Notes

Running a Distributed AI System Across Three Machines

What Custom AI Actually Costs a Small Business in 2026

Most AI Consultants Have Never Trained a Model. I Train One Every Week.

The Most Speculative Thing I Believe About AI

I Built a Contractor Marketplace Where You Can't Browse Contractors

Tessera: Why I'm Writing AI Agents in Markdown

Substrates: Giving an Agent Named Modes of Thinking

Verifying AI Agents Before They Ever Run

Cognitive Traits: Channeling Maladaptive Patterns into Better Reasoning

From Construction Sites to Codebases: 7 Months Self-Taught

Fine-Tuning a Construction Estimation LLM from Scratch

Building With AI, Not Around It

Designing a Three-Sided Construction Marketplace

Shipping Code While You Sleep